Over the last few months there have been lots of changes going on in the Google World. New search algorithms, re-indexing of websites, massive changes in website traffic and search rankings and now… The new look Google is upon us! There are literally thousands of posts on SEO forums across the internet all talking about [...]
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What does the budget mean for small businesses
As the budget unfolds today what is there for small businesses. We all know business has been tough over the last 2-3 years and the ongoing recession has seen a record number of businesses closing but what is the chancellor looking to do to ensure that the backbone of industry in the UK, the small [...]
What is Online Video Marketing?
The definition of the online video marketing concept is: A marketing strategy used by businesses to promote products and services, by making use of a short, informative video, to promote awareness to prospective customers about what the business has to offer. Online video marketing is a truly effective way to reach your prospective customers and [...]
The Basics Of SEO: Search Engine Optimisation
SEO is FREE and can have a huge impact on the performance of your website. No surprises then when the UK Search Engine Marketing Benchmark Report 2009 found that 55% of organisations are increasing their search engine optimisation budgets, the most likely increase in comparison to paid search and social media marketing. SEO is basically [...]
The value is in the list
With email marketing the true value and potential revenue is in the quality of your email list. Anyone can buy millions of email addresses and spam them but this won’t generate revenue for your business, you need to focus on building your own email list with real value. An email list should contain email addresses [...]
Viral Marketing
It doesn’t matter if you have a killer product or a great website if people don’t know it exists, you need to spread the word as cost-effectively as possible. There are many methods and schemes used by businesses and individuals today but one of the fastest-growing and cost-effective methods is ‘viral marketing’ So what is [...]
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